Starting a small business isn't easy, but the love I have to create something special for all the little ones out there is what drove me to start. In the midst of the newborn trenches, and slowly fading away, I decided that one of the ways I can be motivated to get through each challenging but exciting day was creating something special for all the little ones to bring a smile to their face.

If you're wondering where the name "MooBear" comes from, it is the nickname I gave my sweet little girl the moment she was born. It’s something that came naturally to me and has stuck with us ever since. So, when I decided to start my business, it only made sense to carry her name with me as she is my inspiration to do better each day.

The purpose behind creating MooBear is to bring every family a sense of individuality and uniqueness that reflects their little ones. Becoming a mum really opened my eyes to how special, comforting, and meaningful the little things in life can be, like their first smile and first laughs. This is what led me to create something that honours the wonderful beauty each baby brings into a family.